Newly merged digital media networks Danoo and Ideacast announce the relaunch of the combined entity as Reach Media Group (RMG). The new structure has also reorganized its offering in three segments: the Business Traveler network (Danoo’s 150 airport retail locations nationwide and Ideacast’s 7800 seatback TVs on JetBlue, Frontier and Continental Airlines), the Health & Fitness network (Ideacast’s 700 health clubs) and the Urban Mobile network (Danoo’s coffeehouses, delis and cafes network in 850 venues).

The three platforms stretch across more than 15,000 screens across the country and deliver more than 30 million impressions monthly.