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Platt Retail Institute

Europe: BookingDooH Makes Big Push

26 August 2009 12 h 35 min

bookingdoohlogo Now that we’re all back from holiday, BookingDooH is launching its first big campaign, targeting media agencies and international advertisers.

The Swiss aggregator is offering a special Back to School pack, which covers 33,000 screens in 11 countries with a gross reach of 67 million consumers every fortnight (see table below).

A 10 second spot for two weeks will cost €110,000 (ie €1,65 CPM).

BookingDooHtableau

(source BookingDooH)

Categories : Booking Platform, Europe

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