The Netherlands: Librium TV Taken Over by BST Company and TMG – Now Manages ON and Activities of MediaVT
4 September 2009 10 h 54 min2 Comments
More details are emerging about the sale of Librium TV. According to Emerce, the Dutch company has been taken over by BST Company (see our recent post) and mobile solutions specialist TMG (which should lead to some interesting cross-media activities)
At the same time, Librium TV is expanding and will take over the ON network (screens in bars and restaurants), already owned by BST, as well as ad sales for Lekkerland Vending Service’s network (screens on automats in bars and restaurants) previously managed by MediaVT.
Categories : Acquisition, Ad-network, Ad-sales, Bar, Bus, Netherlands, Restaurant, Retail
[...] of November 1st, Herwin van den Berg will be a partner at Dutch BST Company, the invesment venture which recently acquired Digital Out-of-Home operator Librium TV. Van den Berg is currently Marketing Director at Heineken. Advertise on Ooh-tv [...]
[...] he co-founded in November 2003 Librium.TV, a Dutch Digital Out Of Home Media operator, which was acquired successively by Telegraaf Media Groep and BST Company. Advertise on Ooh-tv [...]