Owners of five of the most prominent digital video billboards in Times Square are now offering a coordinated media buy through a one-stop-shop at www.tsd360.com. The announcement was made yesterday during a press briefing hosted by Clear Channel Outdoor’s Spectacolor Division.

Called “the Times Square Domination,” the media buy includes the video boards owned by ABC Regional Sports & Entertainment Sales, Clear Channel Spectacolor, NASDAQ, News Corp. and Reuters.

“Sometimes, the benefits of coming together as an industry for customers are so compelling that even strong rivals see the value,” added Harry Coghlan, president of Clear Channel Spectacolor. “Today, we’ve arrived at one of those moments.”

The network will broadcast the same content, at the same time, across the entire collection of signs to the more than 565,000 people who pass through Times Square every day.