JCDecaux and Spanish integrator TMTFactory have begun installation of a digital signage network at Terminal 1 of Barcelona Airport.

The first phase comprises 22 Full HD 70” screens showing a mix of news, entertainment and advertising.

The programming loop is supplied by BCN Media, the content creation division of TMTFactory, and ad sales are operated by JCDecaux.

This is the first Spanish airport, managed by JCDecaux, to have an advertising-based digital signage installation.