Microsoft has announced the installation of its Microsoft Surface in over 60 Vodafone flagship stores across seven European markets (Germany, Ireland, Italy, Netherlands, Portugal, Spain and the United Kingdom).

Vodafone worked with Microsoft Consulting Services to create a custom retail application, featuring a video introduction to the Vodafone 360 experience and an interactive tour of Vodafone 360 features and capabilities. When the Vodafone 360 mobile devices, shown in the store, are placed on the screen it opens up additional content that lets the customer compare and contrast features and price plans of the range of the devices.