The Chicago Transit Board has approved a five-year contract with Titan Outdoor, LLC, for the sale and placement of print and digital advertisements throughout the agency’s properties.

Previously CTA’s advertising contracts for print and digital advertising were under separate contracts.

Under the terms of the print agreement, CTA is guaranteed a minimum of $80 million or 62.5 – 63.5 percent of net advertising receipts, whichever is greater, from print advertising over the next five years.

For digital advertising, CTA is guaranteed a minimum of $3.3 million for all five years of the base contract. Under the agreement, Titan must recoup all costs associated with the purchase and installation of the digital displays – through revenue generated from digital ads – before CTA begins receiving its share of guaranteed revenue from this portion of the contract.

Currently, there are 92 digital displays at 17 rail stations, 25 king size digital displays on buses, one urban panel and one turnstile display at the 47th Street Red Line station.

The contract also contains five one-year renewal options for both print and digital advertising.

In the event all five-year options are exercised for print advertising, the agency would be guaranteed a minimum total of $105 million or 65 percent of net advertising receipts, whichever is greater.

For digital advertising, the additional five-year options for would provide a minimum of $7.6 million.

If, however, revenues from digital advertising exceed the minimum guarantee, CTA would receive 55 percent of all revenues for the duration of the contract.