Health Club Media Network (HCMN) announced today that Town Sports International Holdings, Inc., the largest owner and operator of fitness clubs in the Northeast and mid-Atlantic regions of the United States, has joined its network.

The addition of the 158-club chain extends HCMN’s media and marketing offerings into nearly 4,000 health clubs, with significant depth in the top DMAs – including New York, where adding TSI expands HCMN into close to 450 clubs.

This long-term and exclusive agreement begins immediately and will include installation of static panels and digital screens.