Total Immersion has announced a large expansion of the company’s strategic Partner Program, rolling out the initiative to VARs and Resellers in North America.   The program aims to recruit strategic Partners in a range of vertical markets throughout the U.S. and Canada, and equip them with the tools to independently market and develop customized Augmented Reality solutions.

TI operates the world’s largest AR Partner network. In 2009, the company deployed some 270 projects in 50 countries, with more than 50 percent of the business completed through the Partner network.