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Platt Retail Institute

Screenmedia Expo: Posterscope/Hyperspace Conference – Maximising the Appeal of DOOH to Advertisers and Media Buyers

15 April 2010 12 h 33 min

ScreenmediaHyperspacede

Posterscope, the worlds’ leading out-of-home communications agency, is hosting the Maximising the Appeal of DOOH to Advertisers and Media Buyers conference at the next Screenmedia Expo Europe.

What you will learn:

• Some key global trends & differences

• Consumer-centric insights and their influence on DOOH media

• How advertisers have taken advantage of DOOH innovation

• What an OOH communications agency expects from DOOH operators

Why you should attend:

A unique opportunity to seek personalised advice from the market leading OOH agency as to how to market your digital products to advertisers and media agencies

Who should attend:

Anyone looking to generate advertising revenue from DOOH including :

• Sales houses/vendors

• Investors

• Landlords

• Technologists with an interest in media

Workshop structure:

30 minute presentation from Posterscope

60 minute Q&A – your opportunity to seek advice and opinion from a media agency perspective on topics of your choosing

Who’s speaking:

James Davies – Posterscope Board Director, Director of Hyperspace

Adam Cherry – Worldwide Digital Development Manager, Hyperspace & Posterscope.

Chris Heap – Managing Director, Imperative Group.

Click here to register.

Categories : Conference, United Kingdom

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