PlayNetwork has signed an exclusive agreement with SeeSaw Networks to sell advertisements for its offering of in-store video networks.

Under the terms of the contract, SeeSaw will have exclusive rights to offer digital place-based advertising and sponsored programming segments across PlayNetwork’s Moms, Womans, Tweens, Young Adults, and Hispanic retail advertising networks.

Currently, these networks are featured in Ashley Furniture, MoneyMart, PLS Check Cashers, MyGym, The Little Gym, JW Tumbles, Kidville, Underground Station, Journeys, Journeys Kids, Ecko Unlimited, and Steve Madden and reach more than 20 million viewers each month.