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Platt Retail Institute

USA: Yahoo! Chief Marketing Officer Joins RMG Networks Board of Directors

19 July 2010 22 h 47 min

RMGNetworksRMG Networks has announced that Elisa Steele, executive vice president and chief marketing officer at Yahoo!, has joined the company’s Board of Directors. At Yahoo! Steele oversees the company’s global marketing strategy and functions including brand, audience, business-to-business and regional marketing, as well as insights, global communications, policy, privacy, community affairs and related central teams.

Steele joins RMG Networks Board members Aileen Lee, Garry McGuire, Michael Hudes, Randy Komisar, David Liu, John J. Cadeddu, Kurt C. Hall and William Hearst.

Prior to joining Yahoo!, Steele was senior vice president of corporate marketing at NetApp and led the company’s brand strategy and execution programs, communications, corporate relations, and integrated marketing functions on a global basis. Before NetApp, Steele spearheaded Sun’s integrated marketing and merchandising organization, where she was responsible for global go-to-market initiatives, campaign execution, events, online marketing, and installed base marketing.

Steele’s professional experience also includes management positions at iPlanet eCommerce Solutions, JavaSoft, and AT&T.

Steele holds a master’s degree in business administration from San Francisco State University and a bachelor’s degree in business administration from the University of New Hampshire.

Categories : Ad-network, Ad-sales, United States

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