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Platt Retail Institute


Germany: Infoscreen’s ‘Out-of-Home Channel’ Launched Today

2 December 2010 19 h 53 min1 Comment

Stroeer_infoscreen_Out_of_home_channel_de

Infoscreen’s (Ströer) new digital signage network, Out of Home Channel, is now up and running. The first screens have been activated in station in Berlin, Bamberg, Bremen, Saarbrucken and Trier.

A total of 200 screens – from 60” to 70”- will be installed by the end of the year, and 700 by June 2011.

The final goal of covering the main 200 stations in the country with over 1,000 screens should be achieved by the end of next year.

Categories : Ad-network, Ad-sales, Germany, Train Station

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One Response to “Germany: Infoscreen’s ‘Out-of-Home Channel’ Launched Today”

  1. [...] announced in September, the deployment of this exclusively-advertising (ie no editorial) network started last December and will eventually consist of 1,000 screens in 200 stations. The network complements the mixed [...]

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