As part of its new campaign “Adidas is all in”, the sports brand took over the centre of Marseilles on March 16^th for a new form of ‘son et lumière’ show. A 3D mapping was projected onto the facade of the ‘Pharo’s Palace’ for twenty minutes in front of the massed crowds. This was followed by a concert featuring DJs Justice, Mehdi and Busy P.

The event was also shown live on the Adidas page on Facebook.