USA: Reach Media Group Acquires EMN Worldwide
12 April 2011 10 h 42 min1 Comment
RMG Networks has acquired Executive Media Network Worldwide (EMN), a leader in airport executive lounge media. EMN controls virtually all of the place-based video media assets in the United, Continental, Delta, US Airways, Alaska, as well as the US based inventory for the KLM, Lufthansa, and Air France executive airline lounges. EMN also has rights to sell video media assets in the terminals of the most traveled airports and executive airports in the United States and Europe, including WiFi advertising, touch screen and experiential campaigns.
This announcement solidifies RMG’s existing leadership position in the airline media sector (RMG currently represents nearly 100% of the domestic seat-back television ad inventory).
In addition to airport media, EMN also operates the DOOH system on the Amtrak Acela Express, as well as a 30+ venue network in the Hamptons.
Categories : Acquisition, Ad-network, Ad-sales, Airplane, Airport, M&A, United States
[...] advertisers and venue partners,” said Mr. McGuire. “With today’s announcements on the heels of the recent acquisition of Executive Media Network Worldwide, Reach Media Group continues to gain momentum towards its mission to make digital out-of-home an [...]