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Platt Retail Institute


Spain: After New York, Cemusa Digitalises Barcelona’s Kiosks

26 April 2011 14 h 32 min

cemusa_logoCemusa has just launched Digital Rambla, a new digital signage network in the heart of Barcelona. The network consists of 11 newspaper stands on the popular tourist path, La Rambla, each equipped with 4.6m X 1.5m LED screens.

LED bands measuring 13.9m X 38cm have also been fitted to the tops of the kiosks.

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In New York, Cemusa also started to deploy a dozen digital kiosks last September.

Categories : Ad-network, Ad-sales, News-stand, Newsagent, Spain

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