To celebrate thirty years of the ‘Fête de la Musique’, Mood Media and KFC France have created a campaign entitled “Become DJ of Your Local KFC”. The idea: to hand over the selection of the background music of the brand’s restaurants to its most faithful customers.

From May 30th until June 5th, the 320.000 fans of KFC’s Facebook page could vote for their favourite tracks selected from three playlists (electro, pop and urban) put together by Mood Media (normally responsible for background music of the chain).

The final playlist, which includes the twenty most popular tracks, is being broadcast in the 125 KFC restaurants this week.