China New Media Corp. has launched a 150 square meter LED screen at Beijing Capital International Airport. Located at the intersection of Terminals 1 and 2, the display will be seen by approximately 45% of the 60 million people which visit the airport every year.

The company has already signed a one-year advertising contract valued at RMB18 million ($2.8 million), with Henan Dayou Energy Co., Ltd., a subsidiary of Henan Yimei Group.