Ströer has started to expand its Out-of-Home-Channel to shopping centres.

A total of 13 units (24 screens) have already been installed in three Hamburg-based centres: Alstertal Einkaufszentrum, Hamburger Meile and Elbe Einkaufszentrum.

Drawing on the same concept already been applied in railway stations, the upright 60‘‘ screens feature information and advertising and operate in sync with the already existing horizontal flatscreens from ECE Flatmedia (which was recently acquired by Ströer Group).