USA: ABC and Creative Mobile Technologies Sign Content and Ad Sales Partnership
Creative Mobile Technologies, LLC (CMT), a leading provider of in-vehicle technology solution and the largest in-taxi mobile media network operator in the USA with nearly 10,000 fully interactive media screens, has signed an exclusive deal with American Broadcasting Companies, Inc. and ABC National Television Sales to provide content and advertising through ABC’s local stations and sales forces in major U.S. media markets.
As of January 1, 2012, a total of 6,600 CMT taxicabs in New York City and over 3,000 CMT taxicabs in Chicago, San Francisco, Boston, Anaheim, Kansas City, Denver, Columbus, and Charlotte will begin running ABC local and national content. The programs include local news and weather updated 4 times a day as well as "news you can use" features that all run within a "rotation loop" shortly after the passenger enters the taxi.
Categories : Ad-network, Ad-sales, Taxi, United States




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