Absolute Radio is rolling out a brand new creative in 2012 for its successful ‘Faces for Radio’ campaign. The initiative primarily targets in-car and roadside audiences and sees the station’s largest ever investment since launch. The campaign also includes a radio media first with a dynamic ‘Now Playing’ live feed on digital outdoor sites. This…More

Clear Channel has partnered with Madonna to launch a worldwide campaign of her latest single and video, “Give Me All Your Luvin”utilizing its international media platforms (radio, digital, mobile and outdoor). The campaign includes the new single airing on Clear Channel and partner radio stations and websites around the world, simultaneously with the full music…More

Monster Media partnered with marketing agency StreetVirus to create an interactive marketing campaign for Katy Perry’s second fragrance – MEOW, at the prestigious Los Angeles-based shopping centre, The Grove. Using Monster Media’s portable digital storefront equipped with photo-taking station, shoppers were able to create a personalised ornament and become part of the cat-shaped bottle by…More

Ocean Outdoor will present exclusive branded content from London Fashion Week this February using images and news supplied by the editorial team at fashion title Vogue. Advertisers will be able to align their brands with original content from the international fashion show, which will be screened on Ocean’s Eat Street screen in the Westfield London…More

JCDecaux has commissioned Grand Visual to create a series of seasonal idents for the new ‘e-motion’ digital screens at Euston station. The 10 second long idents have a recurring theme which will be regularly updated across the year. The idents will provide a visual ‘bumper’ for the 4 advertising campaigns displayed. The Christmas ident uses…More

Argos has just installed an interactive QR-code purchase Pop-up Store at Paddington Rail station. The week long experiential campaign will enable those leaving their Christmas shopping late to point their smartphone at the gift they like and scan the QR code, reserving the gift to be picked up later that day at one of 750…More

Limited Space and Monster Media have just completed their first collaborative project for “a 3D computer-animated family film created by one of the world’s largest movie studios” (i.e. Happy Feet 2, Ed.). Limited Space’s Ad HD network of 12 large format screens, which extends nationally across 12 flagship malls, was enhanced with Monster Media’s interactive…More

Screenbase and KR Media have created a digital campaign for perfume retailer Sephora, which is currently running on the 270 Media Transports screens in Paris stations. The key feature is the use of a sequence of screens in the network to create a scenario around the message and to tell a story: “The Sephora Polar…More

Mexico Today, the country brand for Mexico, is showcasing the country’s natural beauty, rich cultural traditions and business opportunities in an immersive advertising campaign on the Heathrow Express. Booked with JCDecaux Airport through Aviator, Kinetic’s international division, the campaign uses 168 digital screens as well as giant wall wraps in lifts, corridors and escalators. “A…More

IBM has expanded its “Smarter City” campaign to Manchester Airport (MAN) using the Interactive Monster Wall, an intelligent digital signage display from Monster Media in partnership with EYE. The “Smarter City” campaign was created by the Ogilvy group to educate travelers on IBM principles and innovations designed to drive sustainable growth and prosperity in urban…More