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Platt Retail Institute

Sweden: Harris and Effektfabriken Run 50-Location DOOH Network in O’Learys International Sports Bar Chain

1 February 2012 23 h 56 min

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Effektfabriken has developed and installed a Digital Out-Of-Home network, run by the Harris InfoCaster digital signage software, in the Swedish sports bar chain, O’Learys. Replacing blackboard communication with digital display screens, the system enables O’Learys to inform customers about their latest sales promotions, provide information about the chain, and promote local events at individual bars…More

Sweden: ZetaDisplay Expands ICA In-store TV to Nära Stores

29 November 2011 11 h 20 min

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ICA has expanded its in-store TV network to selected ICA Nära stores. ZetaDisplay, which has a framework agreement in respect of the supply of Digital Signage to ICA, has provided the technical platform, software, operation and other services for the deployment. The ICA Group has about 1,400 trader-owned stores in Sweden. Since 2008, ZetaDisplay has…More

Sweden: ICA Uses Facebook Check-in and Digital Signage for Promotions

6 September 2011 13 h 40 min

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ICA Vanadis supermarket in Stockholm is currently testing sales campaigns which combine Internet, Facebook, mobile check-in and digital signage. The principle is simple: customers can reduce the price of a product – selected in advance by the retailer – by checking-in in the store via Facebook’s mobile app during the course of a week. During…More

Sweden: Nostalgic About Pong ? McDonald’s and DDB Stockholm Have Thought About You

1 June 2011 11 h 05 min

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McDonald’s Sweden has just finished its Pick N’ Play operation. The concept was simple – it allowed passers-by with a Smartphone to play Pong on a giant screen in Stockholm. Winners got a free dessert. Anyone close to the screen could log on to a specially created web-site and play. There was no need to…More

ZetaDisplay Wins Nordic Roll Out in Bilia’s Showrooms

5 April 2011 10 h 59 min

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After a successful pilot phase, ZetaDisplay will roll out a digital signage network across Bilia car showroom’s in Sweden, Norway and Denmark. The agreement is worth € 110K (SEK 1M). Bilia, the largest car chain in the Nordic countries, has about 100 outlets in the Nordic Region.

Sweden: ZetaDisplay Announces 2010 Turnover Up 64% and Will Now Be Listed on NASDAQ OMX First North Premier

31 March 2011 10 h 29 min

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ZetaDisplay has been approved for a listing on NASDAQ OMX First North Premier. The first day of trading will be on 4th April 2011. Before the listing the company will launch a new share issue of € 2.8 M (SEK 25M), aimed at a number of major investors. “We are convinced that the market for…More

Infotraffic Partners with INRIX, the Global Leader in Traffic Information

23 February 2011 10 h 31 min

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At the Digital Signage Expo in Las Vegas, Infotraffic has just announced the signing of a partnership with the global leader in traffic information INRIX, which allows the French company to commercialize real-time traffic maps for the Digital Media market. The data covers every town and city from North America and from eighteen Central and…More

Scandinavia: Mermaid A/S Acquires HEADLINE.TV, Plans Further Expansion in Europe

20 January 2011 11 h 03 min | 1 Comment

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Digital Signage full service provider Mermaid A/S acquired all shares in HEADLINE.TV AS (Norway) and all the activities of HEADLINE.TV Aps (Danmark) on the 1st of January 2011. The deal was valued at € 560K (DKK 4.7 million). The entire amount will be converted to Mermaid shares. The merger consolidates Mermaid’s position as the leading…More

Sweden: Frontcast and Infinitus to Developp Outdoor Digital Signage Market

3 November 2010 11 h 17 min

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Nordic digital signage company Frontcast Media has formed a partnership with Infinitus Outdoor, the specialist in development of full-outdoor LCD display systems (known as ‘imotion’). The agreement is a result of the wish by both parties to develop the Swedish full-outdoor digital signage market.

Sweden: ZetaDisplay Wins New Digital Signage Roll Out in ICA Kvantum Stores

13 October 2010 15 h 43 min

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ICA Kvantum will expand its digital signage network with an additional “Activity Zone” in every store. The system will be provided by ZetaDisplay. The contrat, which is estimated to be worth € 540K (SEK 5 million), will cover the supply and implementation of the technical platform and software, and the operation of the system. ZetaDisplay…More