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Platt Retail Institute

USA & UK: Judy Kenny Joins Zoom Media & Marketing as New President, Sales & Marketing

19 October 2011 15 h 44 min

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Zoom Media and Marketing has appointed Judy Kenny to the position of President, Sales & Marketing. Based out of Zoom’s New York office, Kenny will lead all of Zoom’s US and UK Sales, Marketing and Research initiatives. Kenny joins Zoom with an extensive television background.  Most recently, she was responsible for the Sales, Marketing and…More

USA: LocaModa Launches Community Board on Six DOOH Networks

29 June 2011 20 h 18 min

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LocaModa has launched Community Board 1.0, a new place-based social media application that, says the press release, runs on any Digital Out-of-Home network. Graphically, the application looks like a traditional community board and features the ability for consumers and venues to “pin” digital messages, photos and posters to venue screens, react with digital offers and…More

USA: LocaModa’s Place-Based Social Media Platform Powers RMG’s NYTimes.com Today Network

12 May 2010 15 h 45 min

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LocaModa, Inc. today announced an expanded partnership within which LocaModa’s place-based social media platform will aggregate and distribute interactive content for RMG Networks’ NYTimes.com Today place-based network, which is deployed in 800+ downtown cafes and eateries. The LocaModa and RMG relationship kicked off in early April with a media campaign featuring localized Twitter messages and…More

UK: In Ur Face Media Installs signagelive Powered Digital Menu Boards in Cafe Gusto Chain

22 March 2010 10 h 24 min

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In Ur Face Media, a signagelive strategic partner, has installed a digital menu board solution for the Cafe Gusto chain of restaurants. The solution comprises Samsung MXN displays installed with signagelive to provide remote management and control of dynamic pricing and menus to reflect time of day, day of week and product availability.

USA: RMG Networks and the New York Times Launch New Network

1 March 2010 11 h 57 min | 2 Comments

NYTimestoday

RMG Networks (ex Danoo) is launching a new digital signage network with the New York Times called simply NYTimes.com Today. Running on RMG’s existing 850 screens installed in 800 cafés in New York, Los Angeles, Chicago, Boston and San Francisco, the network broadcasts a mixture of informational content taken from the newspaper’s internet site in…More

USA: Specialty’s Cafe And Bakery Installs Digital Signage Network

22 February 2010 11 h 06 min

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DT Research™, Inc., has announced the deployment of a digital signage network at Specialty’s Cafe and Bakery stores in California. WebDT signage appliances, managed with the WebDT Content Manager, have been paired with 42″ displays located behind service counters (for digital menu board applications) and in dining areas. The dining area content promotes sales for…More

Israel: YCD’s Adscreen Solution Increases Sales at Coffee Chain Arcaffé

7 January 2010 10 h 35 min

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Arcaffé, an Israeli chain of coffee shops, has implemented YCD Multimedia‘s digital marketing solution, AdScreen®, throughout their branches. Positioned at the point-of-sale, the AdScreen displays aims to increase awareness and sales of the chain’s new prepared food product line and seasonal offerings. Promotions are scheduled by day part: breakfast items are showed in the morning…More

USA: Danoo and IdeaCast relaunch as Reach Media Group and reorganize

20 August 2009 12 h 20 min

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Newly merged digital media networks Danoo and Ideacast announce the relaunch of the combined entity as Reach Media Group (RMG). The new structure has also reorganized its offering in three segments: the Business Traveler network (Danoo’s 150 airport retail locations nationwide and Ideacast’s 7800 seatback TVs on JetBlue, Frontier and Continental Airlines), the Health &…More

Cyprus: Eyelevel’Networks Pass the 200 Screen Mark

20 August 2009 10 h 01 min

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Digital Signage advertising agency Eyelevel has installed 200+ screens throughout Cyprus. Displays have been set up in a variety of venues and grouped under six thematic networks:  health (Oxygen Gym, Eurogym…), beauty (Ministry of Beauty, Miele Hair & Beauty Salon), lifestyle (Hilton Park Hotel, Costa Coffee, Gloria Jean’s Coffeeplaces…), medical (Papapetrou – Mother and Child…More

Cyprus: Eyelevel’s Installations

20 August 2009 9 h 15 min | 1 Comment

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