RMG Networks and REACH Sports Marketing Group have announced a partnership allowing RMG to bundle both companies’ health club media assets. This move increases the scale of RMG’s Fitness Entertainment Network to 900 clubs and 17 million monthly viewers. This new inventory also allows RMG to offer brands a localized health club media solution that…More

Zoom Media and Marketing has appointed Judy Kenny to the position of President, Sales & Marketing. Based out of Zoom’s New York office, Kenny will lead all of Zoom’s US and UK Sales, Marketing and Research initiatives. Kenny joins Zoom with an extensive television background.  Most recently, she was responsible for the Sales, Marketing and…More

LocaModa has launched Community Board 1.0, a new place-based social media application that, says the press release, runs on any Digital Out-of-Home network. Graphically, the application looks like a traditional community board and features the ability for consumers and venues to “pin” digital messages, photos and posters to venue screens, react with digital offers and…More

Zoom Media and GoodLife Fitness, the largest fitness club chain in Canada with over 275 locations across the country, have signed an exclusive digital media and advertising relationship as part of expanding their current partnership into digital. Zoom Media, which currently has static billboards within GoodLife, will now install its Flexcast digital media suite, including…More

Mood Media Corporation has become the provider of internet-delivered music to Snap Fitness clubs. Snap Fitness is considered one the world’s fastest growing fitness franchise with 2,200 centres in the United States, Canada, Mexico, India, Australia and New Zealand.

The leading online media group in South America, Terra, has launched of its first DOOH network in Brazil. Through agreements with partners (GM7, BeauTV), it already has nearly 900 screens deployed in a variety of venues – fitness clubs, cafés, bars, beauty salons, bakeries… This base is expected to grow rapidly since the group has…More

Today Outcast Media announced a merger with its long-time joint venture partner PumpTop TV, as well as, an expansion into the fitness sector through a merger with Health Club Media Network (HCMN). Together, this combined network reaches on-the-go consumers in more than 5,000 petrol stations and health clubs in 130 U.S. markets. Private equity firm…More

Mood Media UK is currently installing external screens at street level in The Gym Group’s 12 branches nationwide. The displays function day and night and will entice passers-by with a video tour of the gym’s facilities and information on how to join. They will also complement the existing five screens in each gym, which feature…More

Wireless Ronin is taking over the digital signage network at Snap Fitness. The fitness chain, which originally chose the Eyemagnet software solution, has now selected the Minneapolis–based company to provide software and hosting to their franchisee locations across the United States. The plan is to deploy RoninCast software to 1,000 locations by January 1, 2011…More

Just after losing McDonalds, Librium TV has announced the addition of four new networks to its portfolio, according to Adformatie. The agency will now market the 350 screens run by TENQ, the POSTV (Neo Advertising) network deployed in 200 supermarkets, the screens installed in 225 fitness clubs, and the giant screen on the front of…More