18 April 2012 17 h 00 min
Thousands of self portraits by children from across the UK will be projected on to the frontage of Buckingham Palace to form a montage image of HM The Queen, from 8.30 p.m. on Thursday 19th April 2012. The Face Britain projections will run from 8.30 pm – 11.30 pm for three nights until Saturday 21st…More
17 April 2012 14 h 44 min
Microsoft has launched a new digital out-of-home campaign designed to drive people to The Capitol Tour, an immersive Internet Explorer companion site to the Hunger Games film that has been created in partnership with Lionsgate. It will run on Clear Channel’s 6 sheet poster units across London for two weeks. The campaign utilises interactive technology…More
13 April 2012 12 h 20 min
The Chinese publishing industry is launching a digital campaign on Ocean Outdoor’s Twin Towers West. The aim is to promote and encourage visitors to the China: New Perspectives, New Concepts 2012 – Market Focus Professional and Cultural Programme, which will showcase Chinese publishers and writers at The London Book Fair (16 – 18 April). Copies…More
6 April 2012 5 h 34 min
Wishing to offer a hands-on experience of its latest tablet and pen app- Scribb, HTC made use of 21 of Monster Media’s iPOPTM kiosks installed in NCM movie theatres and 10 of Clear Channel Outdoor’s digital bus shelters across San Francisco, giving consumers the unique opportunity to test-drive the device in a larger- than-normal format….More
4 April 2012 15 h 48 min
Monster Media has announced a partnership with Cemusa to bring interactive digital advertising to the OOH company’s network of eight digital newsstands in Times Square. The deal will allow advertisers to run campaigns involving touch interactivity, gesture-based activation, photo/ video capture and gaming. Use of cross-platform integration will also be available, such as mobile interactivity,…More
3 April 2012 12 h 24 min
Australian media group, Ten Network Holdings , is currently considering the sale of its Out-of-Home division, EYE Corp. According to an analyst quoted by the Wall Street Journal, the operation could be worth €130M. EYE Corp is mainly active in two sectors – airports and shopping centres – that it covers with both static and…More
30 March 2012 9 h 25 min
The digital displays mounted on the façade of the Grand Rex present a new animation starring Manissa, a character embodying the iconic theatre from Paris. The creative is aimed at supporting the promotion of the ‘Etoiles du Rex’ i.e. the interactive visits of the theatre’s backstage. The content was produced by the Creative Services division…More
27 March 2012 21 h 40 min
During the coming weeks, Ooh-tv will be covering the various intelligent street furniture projects installed in Paris. Where : Rue de Rivoli, at the corner of 12 rue Saint-Denis, in the 1st arrondissement. Furniture : JCDecaux’s Digital Totem is a modern version of the Municipal Information Panel. Designed by Patrick Jouin, it features a 72-inch…More
27 March 2012 21 h 37 min
Paris has officially inaugurated the first intelligent street furniture projects installed in the city. In all, fifteen of the forty projects selected have already been deployed. The city is now launching a call for Content & Application ideas in order to enhance the various installations. The aim is to have innovative content up and running…More
20 March 2012 23 h 52 min
CBS Outdoor and the New York MTA (Metropolitan Transportation Authority) have completed the rollout of the DIgital Urban Panel network. The network consists of 100 double-sided digital displays at New York City Transit’s subway station entrances around Manhattan. Both sides show paid advertising messages, while the side facing subway entrances also includes passenger information (route…More
Subscribe Newsletter
Subscribe RSS
Follow us on Twitter