IDklic has announced the launch of Sofiadis TV, a new information and advertising digital media channel that will eventually cover all of the 235 independent pharmacies in the Sofiadis group in Belgium. The Brussels-based company will manage both the technical and editorial operations, as well as ad sales. The first deployment was on December 15,…More

Belgium’s iDklic has won two new pharmacy networks in recent months : Vooruit, a cooperative with 38 outlets in Flanders (mainly in Ghent); and PharmacieServais, an independent network with around ten outlets in Wallonia. iDklic has now installed digital signage solutions in 600 of the 2,000 biggest pharmacies in the country.

Futuramedia is currently deploying a new DOOH network in pharmacies. Based on large vertical format displays installed in the windows, the network will have over 200 screens by the end of the year. Content is exclusively advertising in order to create maximum visibility for advertisers “street side” and to drive traffic into the stores. This…More

Belgium-based iDklic has decided to offer airtime to the RedCross to support the charity’s fundraising campaign for the Japanese Earthquake disaster. The company has created a spot for the Belgian Red Cross which was broadcast today on its network of 600 pharmacies across the country. iDklic has also created a spot for International use. The…More

Belgian company iDklic  has informed us about its results for 2010. The agency’s turnover increased by 61% during the year, mainly driven by its advertising activities. The fill-rate for the Pharma TV network was 91% in 2010. Profits improved in parallel by 22% during the period. 2011 looks like being a record year – in…More

Venezuelian pharmacy chain FARMATODO has selected Imvinet to implement a digital signage network in its 135 stores across the country. A pilot project is currently running in two pharmacies in Caracas. FARMATODO TV will display advertising messages, health tips as well as news and entertainment content.

Today Ooh-tv presents its TOP 10 DOOH Network Operators of 2010. Here are those that have made the biggest impact on their respective markets: 1. RMG  Networks (USA) The San Francisco-based company has continued its multi-sector development at a strident pace. In 2010, the company invested in the health sector, with the acquisition of Pharmacy…More

GoGo Cast Inc. has announced that it has executed a letter of intent to acquire certain assets and contracts of Digital In Motion, a Connecticut-based corporation. With the addition of Digital In Motion pharmacy locations, GoGo Cast’s network will now consist of over 20,000 pharmacy and convenience store locations under contract.

iDklic is currently deploying a digital signage network in the Life Pharma group. Life Pharma TV was officially launched in September and is now operating in 100 outlets, and will be extended to the other 200 outlets in the group by the beginning of 2011. In each outlet there is a screen showing health information…More

The Familia Pharma Tv network, deployed in 100 pharmacies in Belgium, is now full up until August 2011. The campaign to sell ad-space on the network, which was launched in June, is now over. “The network fill-rate is now 119%” told us Jean-Charles Figoni, CEO of iDklic, the agency which sells space on the network….More