Ooh-tv has compiled the latest DOOH market figures that have been published in recent weeks. Lead by the USA, worldwide ad revenues for the media will continue to enjoy double-digit growth for the next few years.

ADCENTRICITY has released its first quarter report on DOOH for 2010, “a compilation of market data and insight best leveraged as a reference guide for agencies and marketers seeking a better understanding of the DOOH advertising sector”. “ADCENTRICITY’S review of market conditions coming out of 2009 and heading to the second half of 2010 shows…More

The DOOH aggregator ADCENTRICITY has announced the addition of Ian Dobson as Senior Account Executive in Canada. In his new role, Ian will be responsible for the management and correspondence between national agencies and brand accounts based out of Toronto. With over 25 years of advertising sales management and business development experience, Ian most recently…More

North-american Digital Out-Of-Home aggregator ADCENTRICITY has just announced five new network partners: – Affinity Group: this network has screens in the various terminals of the New Jersey/Manhattan ferry service. – American Digital Signage: a DOOH network at the checkout lanes in several hundred grocery stores across the U.S., with concentrations in the Northeast and Midwest…More

North American aggregator ADCENTRICITY expands its Digital Out-of-Home footprint with four new networks. Expansion includes additional restaurants and bars, golf courses, convenience stores and various forms of public transportation. The four new partners are: TargetCast Networks – a network found in bars and restaurants in venues like Applebee’s, TGI Friday’s and Chili’s; 4G Metro –…More