Posterscope, the worlds’ leading out-of-home communications agency, is hosting the Maximising the Appeal of DOOH to Advertisers and Media Buyers conference at the next Screenmedia Expo Europe. What you will learn: • Some key global trends & differences • Consumer-centric insights and their influence on DOOH media • How advertisers have taken advantage of DOOH…More

Monster Media UK, PHD and Hyperspace, the innovations division of Posterscope UK, have teamed up to devise a  new street-level interactive ad for YouTube. The linked LCD-based digital display is located on Carnaby Street, in the heart of Soho’s busiest retail and entertainment area and features user touch interaction and sound capabilities. Pedestrians are encouraged…More