For the release of new Aero Caramel, 10 interactive bus shelter screens from JCDecaux Innovate invited the public to take the ‘love-a-bubble’ test. Running in London, Manchester, Birmingham, Glasgow, Nottingham, Sheffield and York the 42” screens tested the public with dilemmas such as, “Your best friend declares their undying love to you. Do you a)…More

Posterscope, the worlds’ leading out-of-home communications agency, is hosting the Maximising the Appeal of DOOH to Advertisers and Media Buyers conference at the next Screenmedia Expo Europe. What you will learn: • Some key global trends & differences • Consumer-centric insights and their influence on DOOH media • How advertisers have taken advantage of DOOH…More

Twentieth Century Fox’s latest release Percy Jackson & The Lightning Thief is being brought to life on the streets of London this week through the world’s first outdoor ‘Real 3D’ ad campaign. Developed by Twentieth Century Fox in association with Clear Channel Outdoor’s Create division, 3D Exposure and Hyperspace (Posterscope), the campaign enables consumers to…More

Monster Media UK, PHD and Hyperspace, the innovations division of Posterscope UK, have teamed up to devise a  new street-level interactive ad for YouTube. The linked LCD-based digital display is located on Carnaby Street, in the heart of Soho’s busiest retail and entertainment area and features user touch interaction and sound capabilities. Pedestrians are encouraged…More