Samsung’s interactive point of purchase campaign was awarded  ‘Best Marketing Campaign’ of the year at the 2009 Mobile Content Awards on Sept. 10, which recognized the outstanding achievements of companies active in the mobile content industry. Earlier this year (see here and here), Samsung partnered with Cheil Worldwide and Monster Media to introduce prospective buyers…More

Monster Media has partnered up with Harrods in London to install a 6 feet by 10 feet (1,80m x 3,00m) interactive display in one of its storefronts located on Brompton Road. The installation features gestural, as well as mobile, interaction. The operation officially started on June 26 and will continue to run through until the…More

Samsung and Cheil Worldwide have partnered Monster Media in order to introduce the new Samsung Tocco Ultra Edition to potential buyers in UK. A total of 18 interactive screens (of 46 inches) replicating the interface of the new mobile device have been installed by Monster Media on Carephone Warehouse stores’ windows across the country (mostly…More