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Platt Retail Institute

Spain: Bilbao Airport Gets Digital Touristic Information Point With Audience Measurement Solution

13 January 2012 11 h 06 min

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The Basque Country Tourism Office at Bilbao Airport has recently been upgraded with a new digital installation. Seven vertical HD screens placed in a circle shape have been deployed, displaying the most representative images of the region, as well as two interactive touch screens, where users can access information in various languages and send it…More

USA: JB&A Will Distribute TruMedia Solutions

26 March 2010 9 h 50 min

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TruMedia Technologies has appointed JB&A, a US Channel Management, Solution Provider, Stocking Distributor and Consultant, as an official distributor of TruMedia products in the USA. “We’re very excited to be working with TruMedia”, said Jeff Burgess, CEO, JB&A “We have evaluated most OOH audience measurement solutions currently available and chose TruMedia for its best‐of‐breed solution.”…More

Canada: TruMedia Wins X2O Media

18 February 2010 19 h 56 min

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Montreal-based X2O Media partners with TruMedia Technologies to integrate the AlliO audience measurement system with X2O’s Xpresenter™ digital signage platform. X2O Media is a full-service provider of software, network management, and content services for professional digital signage applications.

USA: Samsung PROM Will Provide Real-Time Audience Data for Use in Nielsen’s On Location Reports

18 February 2010 14 h 31 min

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Samsung Electronics America Inc., a subsidiary of Samsung Electronics Corporation, today announced that The Nielsen Company will offer complete, on-going measurement for the Samsung PROM digital out-of-home networks. Samsung PROM, that uses TruMedia Technologies’ solution, is an integrated content-management solution for digital signage that allows users to change contents in real-time based on measured audience…More

Spain: Altabox’s Kentia Now Includes Trumedia’s Audience Measurement Solution

5 February 2010 11 h 57 min

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The digital signage software solution Kentia, from the Spanish company Altabox (Note: Roi Iglesias, editor of Ooh-tv.es, also collaborates with Altabox), now includes TruMedia’s audience measurement solution as well as its trigger marketing service PROM. Kentia is one of the leading solutions in Spain for driving in-store audio and video networks.

Scala Integrates Trumedia’Allio PROM

25 January 2010 10 h 35 min

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Scala has partnered with TruMedia Technologies to provide the AlliO audience measurement system and AlliO Proactive Marketing Solution (PROM) to Scala Certified Partners. PROM is an API that enables real-time integration between the AlliO audience measurement system and Scala’s digital signage software platform. Using PROM, Scala’s end users can adapt their digital signage content to…More

USA: TruMedia Appoints JB&A as Official Distributor

9 December 2009 10 h 37 min

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TruMedia Technologies today announced that it has appointed JB&A, a US Sales Rep Firm, Solution Provider, Stocking Distributor and Consultant, as an official distributor of its products in the USA.